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It’s no secret that when women are healthy, families and communities thrive. But from menstruation to menopause, women face many distinct — and sometimes complex — health events that require care, understanding and partnership from a health care provider.

If you’re a social media user, you may have noticed a fun new micro-trend making its way across platforms including TikTok: the art of the “hurkle-durkle.”

Although it sounds like a noise a zoo animal might make, hurkle-durkle refers to a Scottish morning ritual of lounging in bed well after your alarm has gone off. As one content creator, Kira Kosarin, says in her viral TikTok video with 3.9 million views, “Once I’ve hurkled my last durkle in a given morning, I will get up.” Countless Instagram users have since posted pictures of themselves in bed along with #hurkledurkle.

Winter’s frigid temperatures often drive us to gather indoors with family and friends, increasing the risk of developing a respiratory illness. The lessons learned from managing COVID-19 help with other winter illnesses such as colds, influenza, and respiratory syncytial virus (RSV), which can significantly affect young children. Medical experts remind us to: